16 & 17 novembre 2017 • paris
THE SALES + MARKETING ALIGNMENT SUMMIT
VP Business Development
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BiographieJeff's expertise is helping organizations understand the importance of and how to achieve Sales and Marketing Alignment. In today's B2B business environment companies with misaligned Sales and Marketing functions have been shown to experience as much as a 4% annual revenue decline. This is a major business crisis!
With rich professional experiences in both Sales and Marketing throughout his professional career of nearly 15 years, Jeff takes a unique approach to business development that focuses on fusing both functions to create the best platform to engage new business and current customers. He focuses on helping Sales and Marketing learn to speak each other’s language and better appreciate their interdependent relationship. Business development is about listening to prospects, connecting with their pain points, and demonstrating value through a strong and cohesive value proposition. This is best done when Sales and Marketing work as a team with aligned goals.
He has been recognized with several awards for being a top sales performer, has coached startups at 1871 - Chicago's entrepreneurial tech hub, is a contributor to publications such as Business 2 Community, Business.com, Quotable by Salesforce and is the founder of the Sales and Marketing Alignment Summit.
Jeff holds a B.S. in Mechanical Engineering from Purdue University and an MBA from The University of Chicago Booth School of Business.
Son intervention :
Vendredi 17 novembre à 10h30 – « Sales & marketing strategy non-alignment: what consequences? »
Sales Leader qui l’inspire :
CEO and Founder at Sales Engine, Inc.
Sa phrase clé :
« I see Sales Intelligence as a way for sales and marketing professionals to jointly focus on how to sell in the modern B2B marketplace more efficiently and effectively. »
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sales intelligence 2017
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